The DIY category has experienced a serious boom in the last few years caused by the significant increase in free time and repurposing of home spaces. The pandemic clearly showed the direction this category should take, given the unprecedented online demand. But how has the situation changed now, what are the current сategory trends, and what should brands look for when developing future strategies? Let’s discuss it with our Managing Director Nils Zündorf in the online DIY roundtable on August 24.
Take this opportunity to have your questions answered, gain best practices and connect with the industry players.
Sign up now to reserve your spot. Meanwhile, take a look at our work approach to the DIY category on the related industry page.